FindArt is a group project realized during a course in research and creation supervised by Clarisse Bardiot at the University of Valenciennes, France.
Different roles have been assigned to the group members.
Amandine is responsible for the graphics, Gillian is in charge of the content, Nadine is in charge of the coordination, Mathieu is the animator and Fanny is in charge of the syntheses.
The aim of this course is to respond to a request for an innovative cultural service.
After reflection, we chose to work for the Visual Arts Center, which lacks visibility.
The Center for Plastic and Visual Arts in Lille needs visibility. To remedy this, we propose an application in augmented reality which brings the public to the center thanks to a treasure hunt.
The starting point is Lille Flandres station. A poster invites travelers to download the application and start a new adventure according to the time available.
A first control point indicates where the first treasure is. Each treasure is an augmented reality preview of a work currently on display at the center. Once the work is discovered, a mini-game or enigma allows the user to discover the next checkpoint. At the end of the journey, the user arrives at the Visual Arts Center. He can then really discover the works he has seen in augmented reality.
At each exhibition, the application is updated to propose a new route and new works.
It uses the latest technologies of geolocation and augmented reality, and aims to promote contemporary art especially with families and young people.
We started our brainstorming around the question: What kind of digital service to create for the CAPV?
Identification of CAPV problems
We first listed the identifiable issues to be able to provide an innovative service that upgrades the CAPV. The Center does not have a website that belongs to it, since the only trace that is found on the web is a page on the website of the Lille City Hall. This causes a lack of information as well as reduced visibility. The place does not stand out because of its lack of graphic identity and location (building too discreet, near a market that is shady, in a neighborhood where the artistic culture is discreet).
During the ideation phase, Mathieu started by asking the question of the age of the user. The archiving aspect was later discussed by Nadine. Gillian, proposing the idea of a group exhibition with other museums, raised the issue of visibility by proposing links with other museums. Although the idea was not retained, it allowed to fix the project on the improvement of the visibility of the Center. In addition, Nadine took the floor again refocusing all our proposals to submit a new one that brings together the major points expressed by each member. It presents the project of a game that could lead the user to CAPV from a known place. This game would bring a lot of additional information about the center and help users avoid location and visibility issues.
Once our ideas were fixed, we thought about the shape of our project. Amandine imagines an image recognition process that would provide access to the archives of the works exhibited at CAPV. Gillian exposes the idea of a geocaching course in the form of a game. Nadine uses Gillian’s proposal to remind that it would be important to leave a trace of the exhibition place to allow to go there with for example a communication card or virtual tour.
So we decided to stay on the treasure hunt project from a very popular place (Lille Flandres station). This proposal allows the enhancement of the place and the artists. The works are discovered throughout the course thanks to the image recognition or the augmented reality to answer the problems of locations. Accessibility to all is a point of importance of our project, especially through the use of the smartphone through an application. In addition, this application is fun and open to all, which can be, for example, ideal for family walks.
The idea of augmented reality is considered better because it is more innovative, but it must refer to mixed media (images, videos, interviews and textual information). Finally we establish the important point of our cultural service: the visual.
The team consists of:
Amandine Bizet, Master 1 graphic design and interaction design,
Gillian Borrell, Master 1 scenes and digital images,
Nadine Lobo, Master 1 scenes and digital images,
Mathieu Moreau, Master 1 scenes and digital images,
Fanny Rouyer, Master 1 graphic design and interaction design.
Link to the website: https://findartproject.wordpress.com
To contact us, send us an email: firstname.lastname@example.org